Wednesday, October 24, 2007

An Internet business can increase sales by 15-20% using a simple technique

Up sell testing is very important when it relates to the Internet business.

Farmington MI --- Understanding the profound importance of testing is crucial. Test various parts of your business to find out how it's doing. However, more testing advice is needed. A common item that can and should be tested in your Internet business is the up selling techniques. Too often people are afraid to ask people for money. They avoid the up sell. However, with the up sell the owner can make a significant amount of income. Test different up sell techniques in your order form. One technique is to have check boxes to up sell more products. Customers simply check the box of additional products that they want to purchase at the time they buy their initial purchase. In fact, some Internet businesses have been able to successfully convert 30-50% through these check boxes alone. Customers already have their credit card out to purchase the initial product. This makes it easier and more tempting to order additional products in their order that they hadn't considered in the first place. Also up sell additional products on the thank you page. This can increase the overall sales by up to 15-20% with this technique alone.

Another item to test is the price of the product. Don't be afraid to increase the price. In fact, increase your price. Often times this can turn into more sales with a higher price because people now view the higher priced product as having a higher value. Test it out.
Don't think that an eBook should top out at $20. An Internet millionaire sells their eBooks for $97. They know that the information inside of the eBook is worth the $97. People will perceive a $97 eBook as having higher quality content than a $20. Increase the price gradually. Make sure to start off at a price point that is not too low. If it is too low, people will go in shock when you significantly increase the price. These are a few more testing techniques to add to your arsenal. 'Find people who have successfully created wealth and learn from them. Matt Bacak, the powerful promoter is the person who has done just that in business and is a leading expert on how to achieve quick and easy success- says Mark Maupin Jr. co-founder of National Real Estate Network and PrEasy.com LLC. Learn from someone who is more successful. Learn tricks of the trade and from someone that has actually built wealth. Everyone deserves to be a millionaire.

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