Friday, November 2, 2007

Think You Don’t Need Killer Copywriting Skills For Your Internet

What’s the biggest mistake that people make in their online business? The answer: People pay very little or no attention to their copy. What is copy? The copy consists of the words that are on internet marketer’s websites, ads, etc. They need to know that there are specific copywriting techniques that have proven to be effective. For example, direct response marketing has been around for decades and involves a specific type of copywriting. These copywriting tactics can and should be applied to Internet copy.

If they don’t know about marketing and killer copy then they will fail on the Internet. They have to know how to recognize killer copy. So it is in their best interest to know all there is to know about copywriting. Extensive copywriting mentors and instruction is available for them on the Internet and in home study courses. Learn from the proven copywriting masters to make sure that their copy is the best, and most lucrative, that it can be.

There are three things that they need to have in both offline and online businesses:

1. They have to have a product or service.

2. They need people to sell their product and service to. This is their traffic.

3. They need a way to persuade people to buy their product or service. They can persuade people through their website, emails, etc.

Tip: People never buy anything unless they feel like they are going to get more out of their product than what they pay them for it. For example, if they sell a $100 product, people will buy it because they think that they will get more than a $100 worth of value out of their product.

Tip: Network, network, network. Go to conferences and seminars to not only learn new information, but to network. Networking is a great way to build their Internet business quickly.

Tip: The biggest value on the Internet is to discover products that help they market better. For example, the product Audio Generator is a great product because it lets they create audios that will increase their business.

Tip: When they convey the experience of their product and service closer to the customer, they will convince them more that their product is worth its weight in gold.

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